Overview
Area Sales Manager, LATAM Jobs in Bogotá, Capital District, Colombia at Lintec & Linnhoff Brasil Ltda
Title: Area Sales Manager, LATAM
Company: Lintec & Linnhoff Brasil Ltda
Location: Bogotá, Capital District, Colombia
Job Responsibilities
- Responsible for overseeing business operations assigned countries across LATAM, ensuring effective coordination and achieving business objectives. This role will prioritize markets in alignment with the Region Sales Head’s strategy, focusing on key areas as determined by current market trends and business goals.
- Responsible for Sales and Dealer Management in the designated markets, driving initiatives to improve sales performance, dealer relationships, and market presence.
- Execute key growth sales strategies, tactics, and action plans to achieve revenue or sales targets.
- Provide team leadership and strategic direction to the Commercial, Spare Parts Sales and After Sales Service, ensuring alignment with company objectives.
- Develop, manage, and implement marketing strategies and sales plans for market share, sales, and margin growth.
- Establish and oversee Asphalt and Concrete Plant including Crushing & Screening Sales, Spare Parts Sales and After Sales Service policies, procedures, and initiatives.
- Collaborate with cross-functional teams to ensure post-sale customer satisfaction.
- Collaborate with Product Specialists to understand product requirements and establish an extensive network, including owned dealerships and strategic partners.
- Be familiar with and oversee client relationship management and sales tools, as well as sales operations and business practices.
- Collaborate with stakeholders to expand market penetration.
- Provide strategic direction for new account development.
- Oversee market research and adapt marketing strategies based on market and competition changes.
- Effectively manage and nurture key account relationships with customers and strategic partners/principals.
- Analyse and report on performance, sales, account management, and local industry trends to the management team.
- Other duties and assignments as instructed by superiors from time to time.
Job Requirements
- Degree in Mechanical Engineering or a related technical discipline.
- Senior 10 years of experience in equipment sales within industries such as asphalt batching plants, concrete batching plants, road construction equipment, or heavy machinery.
- Proven track record of managing regional or multi-country sales operations in Latin America.
- Demonstrated success in dealer/distributor network development and management, including appointment, performance monitoring, and capability building of channel partners.
- Strong understanding of after-sales service models, including spare parts business, service contracts, and lifecycle support
- Deep knowledge of the road construction and infrastructure sector, including asphalt and concrete production processes, crushing & screening operations, and project-based sales cycles.
- Strong commercial acumen with experience in:
- Complex contract negotiations
- Project financing structures
- Pricing strategies and margin optimization
- Experience working with government agencies, contractors, and infrastructure developers across LATAM, with an understanding of public procurement processes and regulatory environments.
- Proven ability to develop and execute market entry and expansion strategies in emerging or underpenetrated markets.
- Excellent stakeholder management skills, with the ability to influence internal and external parties, including principals, dealers, and key clients.
- Data-driven mindset with experience in using analytics to achieve business objectives.
- High level of adaptability and resilience, with the ability to operate effectively in diverse and fast-changing in LATAM.
- Fluency in Portuguese, Spanish and English is mandatory.
- Willingness to travel extensively across the LATAM region.
